Overview
“猪猪礼盒”是尾巴生活®主食餐盒推出的口味混合装产品，礼盒内含「27杯彩虹挞挞三色杯」、「猪猪猫碗」及「木浆棉洗碗巾」。猪猪礼盒以铲屎官对猫咪的亲昵爱称 “猪咪” 为核心创意点，盒子的正面以线条勾勒猫咪五官，圆点状眼睛搭配粉色腮红，还原猫咪软萌神态，粉色的腰封嵌入渐变质感的立体猪鼻子造型。盒子与腰封的结合意指“给小猫带上了猪鼻子”。腰封上的猪鼻子与小猫眼睛相结合，将 “猫” 与 “猪” 的可爱特征相融合。使铲屎官瞬间产生情感共鸣，拉近了品牌与用户的距离。
The “Piggy Gift Box” is a variety pack from Tail Life®’s main meal box line, containing 27 Rainbow Tarta tri-color meal cups, a Piggy Cat Bowl, and a wood pulp sponge dishcloth.Inspired by the affectionate nickname “piggy” that cat owners often use for their pets, the box front features a cat’s face with dot eyes and pink blush. A pink obi strip adds a three-dimensional pig nose, playfully “putting a pig nose on the cat.” The design blends cat and pig traits, creating an instant emotional connection with owners.
